CLOVE was born from a simple question:
What if a perm could be as gentle as water?
This neutral perm system was developed for hairstylists concerned about the effects of frequent salon work on their hands, as well as for clients seeking a gentler approach to perm treatments. Gentle on both the hair and the skin, CLOVE is suitable even for highly damaged hair and delivers beautiful, long-lasting results while helping to preserve the hair's natural condition.

Healthy hair begins with healthy proteins. Without them, neither perms nor hair color can achieve their full potential.
Developed to replenish high-quality proteins and support the hair's natural condition, this perm formula helps create the ideal foundation for beautiful, lasting results.
Formulated with more than 80% high-purity natural ingredients, it leaves the hair feeling remarkably soft, smooth, and beautifully conditioned.